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Fine Lines: The Hélice Collection by Keith Melbourne
Representing the latest evolution of Keith Melbourne’s distinctive design language, the Hélice collection challenges established preconceptions around commercial furniture design.
To delve deeper into the product, one must first understand the designer, the man for whom the brand Keith Melbourne is named after. Hailing from the United Kingdom, and with a background in aeronautical and automotive engineering, Keith has always been fascinated by the process of how things work, using design to solve problems and create innovative solutions.
Since joining Stylecraft’s suite of designers in 2012, Keith has generated a prolific body of work, characterised by a distinct focus on quality craftmanship and efficient local manufacturing. His latest offering, Hélice, is a true extension of Keith’s established design language, combining precision with sculptural forms. Functional as well as customisable, Hélice comprises a lounge collection and adaptable modular sofa. Elegant, yet not unapproachable, both elements are the result of a career spent developing innovative furniture designs for high-end commercial interiors.
Focusing initially on the Hélice lounge collection, one is immediately drawn to the dramatic combination of precise lines and sweeping curvature. The collection revisits the Avion collection, using a rounded backrest to create a dynamic and luxurious form. The collection is available in three lengths and two back heights, making it practical as well as stylish and offering a distinct sense of residential comfort for a wide range of commercial applications.
The collection is practical as well as stylish, offering a distinct sense of residential comfort for a wide range of commercial applications.
Hélice Modular expands upon the lounge concept by offering an elegant yet versatile array of building components. These elements allow for the creation of sweeping configurations tailored to larger spaces. Continuing the fluid arcs found in the lounge collection, Hélice Modular seamlessly integrates a gentle residential design aesthetic into a product that meets all the functional needs of commercial applications, without any abrupt edges. Style aside, the elegant practicality of the collection is truly what sets Hélice apart. Concealed power options are seamlessly integrated within each seat, with cables discretely woven into the frame. The fixed table options also complement the seating’s design, featuring a circular fixed front table and curved rear tables custom-tailored to each modular seating element.
Available exclusively through Stylecraft, Hélice is meticulously designed and manufactured in Melbourne, enabling for precise quality control through every step of the process. Moreover, Hélice holds the highest level of GECA environmental certification in Australia, meaning it is not only functional, practical and beautiful, but also sustainable.
