The Local Project is Australia’s fastest growing design platform.
ADVERTISING WITH THE LOCAL PROJECT
Emphasizing sustainable production and quality materials, The Local Project celebrates honest and human-centred design to an inspired community.
Since 2016, our loyal and dedicated following has grown exponentially to over 500,000 members. In 2017, The Local Project saw over 125,000,000 impressions across all channels, placing us as one of the world’s most influential platforms dedicated to showcasing design. In 2018, we over 235,000,000 impressions, a number that continues to grow in 2019.
Our audience is a genuine cross-section of the design community encompassing design-lovers and industry professionals such as architects, designers, developers and builders, providing a rare opportunity to engage with all sectors of the community. As each group within our audiences in turn influences each other sector, it is a remarkably efficient and holistic marketing platform that speaks authentically to each sector.
WHAT WE DO
Project Sourcing & Imagery Content Creation
We are driven by the search for the most unique, innovative and engaging content to deliver to our audience. Our commitment to the search for the best in Australian design encompasses project sourcing that encourages our audience to engage with your brand whilst consuming high-quality imagery created specifically for you by our in-house photographic team.
Product & Collection Features
Australian product design is revered globally for its beauty and style. We aim to tell the unique stories of Australian designers, their products and collections. Whether you are looking to promote your latest collection or introduce the public to a new method of sustainable manufacturing, our product and collection features represent an opportunity to tell your story to an online community of industry peers and highly-engaged design enthusiasts.
Video Production & Campaigns
Video is the strongest form of digital content and an often-underutilised resource in the local design industry. Our growing collection of video features is testament to our desire to immerse our audience in your work through a highly engaging medium. We coordinate the process from start to finish, utilising the expertise of our in-house video team, and take pride in delivering a distinctive video feature that effectively tells your story to our audience.
Event Promotion & Coverage
Event promotion and coverage is essential to the further advancement of the Australian design industry. From intimate talks to large scale exhibitions, we utilise a contemporary style of marketing to inspire and encourage our audience to engage, interact and ultimately attend your invaluable event spaces.
The Local Marketplace
The Local Marketplace furthers our desire to support, showcase and champion local Australian design. Our pioneering Marketplace provides designers, distributors and makers with a cutting-edge platform to showcase their portfolio of work.
Designer, Firm & Studio Profiles
Created as an online directory for every aspect of the Australian design industry, our Designer, Firm & Studio Profiles are a cost-effective way for industry professionals to effectively showcase their work. Through written copy and high-quality visuals, we have created an online database for the Australian public to seek out the right people for their design projects.
Banner & E-mail Advertising
We offer a range of targeted banner and e-mail advertising options for all members of the Australian design industry. Offering flexible time-specific advertising packages ensures that your advertisement is subconsciously consumed by our audience for the duration of the campaign.
Tailored Native Content
We offer various tailored native content packages to ensure that your brand is exposed to our audience through the most effective methods of digital advertising and marketing. We work with you and for you, whilst creating a narrative that supports, promotes and elevates your ideas, projects and products.