Breakfast Creek Lifestyle Precinct
by Unios
From Unios
Perth-based lighting designer and manufacturer, Unios paved the way for an Australian first at the Breakfast Creek Lifestyle Precinct. The precinct heralds a new era in brand-based lifestyle destinations further anchored by Mercedes-Benz Brisbane.
The build sets the tone for contemporary design; with the facade revealing various materials, modernist architectural elements and building planes to promote visual interest and break up the horizontal and vertical nature of the structure.
The five-level site combines a state-of-the-art dealership and heritage car museum with a network of retailers and brands that speak to the same audience. From the rooftop restaurant and bar, down through a multi-brand lifestyle galleria to the more casual ground level, anchored by a riverside café, the Breakfast Creek Lifestyle Precinct will be the next iconic destination for Brisbane’s distinctive relaxed luxury lifestyle, making it a significant contributor to reinvigorating a part of the city that is rapidly becoming a sophisticated urban lifestyle hub.
Occupying more than 13,000 of the building’s 32,712 square metres, the new state-of-the-art Mercedes-Benz Brisbane will be the largest Mercedes-Benz retail operation in the Southern Hemisphere. It will have a full floor dedicated to new vehicle display, house the LSH Gallery historic car museum, an AMG Performance Centre, an S-Class Lounge with concierge service, dozens of digital vehicle customisation screens, and a second-floor service centre with, 45 vehicle maintenance bays, that will be visible to customers.
The lighting concept takes all the requirements for each individual application area within the building into consideration. This is achieved, in part, by a zoned lighting approach that combines each element integrally to provide an overall emotional impression. The lighting design not only emphasises each vehicle in its’ technical and creative brilliance but provides an atmosphere of excitement, significance, elegance and peace.
Unios products were selected where they matched the specific aesthetic and performance outcomes required for the project. The lighting component of the project played an important role in providing a better visual connection between outside and in, as well as a functional look throughout. In a high-end retail environment such as this, lighting also evokes emotion and underlines the modern architecture.
The new landmark for Brisbane further enhances Brisbane’s reputation as a new world city – as it is quickly becoming an established centre in the global business and tourism landscape.
