Consistency and Flow – Adam Heath Claremont by Matthew Crawford Architects

Words by Camille Khouri
Photography by Jack Lovel

An opportunity to double the floor space of the Adam Heath Claremont boutique with the acquisition of the neighbouring store also provided a chance for a refresh.

Matthew Crawford sought to create a sense of consistency and flow between the two spaces by matching the pressed tin ceilings and adding two new arched openings that enable ease of movement around the boutique. A neutral palette allows the patterns and colours in the clothing to shine, while a burnt pink feature wall to the rear of the space draws the eye in. This is accentuated by a Rosa Orchidia marble countertop, which adds a degree of luxury in keeping with the store’s wares.