A New Experience – Trit House Showroom by GOLDEN
Unveiling its new flagship store in the heart of Hawthorn, Victoria, Trit House welcomes customers to a reinvigorated space in which luxury furniture and design goods are given the spotlight. Resulting from the combined efforts of GOLDEN and Trit, the showroom represents the company’s ethos and features beloved brands over two bright and warm levels.
Believing that design can inspire and transform everyday living, Trit House’s newest showroom boasts a thoughtfully curated selection of pieces for the interior space. Within its new home, Trit House is able to tell the stories of its featured brands whilst offering a trusted and confident service to customers. Spanning two well-lit levels, the store has been designed as a series of spaces within a home, allowing customers to shop by room and function. Elevated display boxes then highlight key products, throwing the focus onto their individual qualities and directing attention to their details.
Described as a place in which customers can enter and pause for a moment, Trit House invites visitors to envision the pieces within their own home. With its relaxing and homey ambience, the flagship store has been infused with neutral colourways including creams, browns and whites, timber shelving and a grey slate floor. Additionally, the glass façade and garden wall allow for an overflow of warm, natural light. Mixed with curated lighting overhead, customers are able to see how the furniture will appear in a range of environments and the different phases of the day.
The labour of love between Trit House and GOLDEN contributes towards the inner experience of the new showroom. As a space that upholds the values of affluent and truthful design, Trit House prioritises the customer’s desire to find the right item for their home. Ensuring each item within Trit House can be experienced first-hand, customers are made to feel comfortable within the store as they engage in a unique experience before purchase. The calming palette of the space invites visitors to relax and envision pieces as part of their own houses. Infusing the showroom with a medley of tranquil touches facilitates a home-like atmosphere where customers can authentically experience the feel and appearance of furniture and décor pieces.
Trit House’s new Hawthorn showroom exemplifies the company’s ethos. Believing that curated design can uplift the experience of everyday life, Trit House injects its spirit into the spatial arrangement and palette of the new store to support the journey of the customer.